Logo design and branding that truly represents your business

Purposeful and intentional design, to create a powerful brand identity

Your logo is the core of your brand identity. It is at the center of every piece of marketing or communication your business creates.

As the face of your business your logo serves many purposes and will get used in a variety of ways on different products from your website to your car so it is important it is SMART.

SIMPLE

Logos that have stood the test of time, and that have been successful have been very simple – for example Nike, Apple, IBM and McDonald's.

MEMORABLE

Your logo is used on most business touch-points, therefore, you want people to remember it. The easiest way to achieve this is to keep it simple.

APPROPRIATE

A logo should be suitable for the intended audience. It doesn't need to show what the business sells or does. It is purely to identify a business.

RESIZABLE

Your logo will be used in a variety of different locations, from the side of a pen to the side of a building – It needs to work when very small and very big.

TIMELESS

Try to avoid following trends and instead create an iconic logo to stand the test of time. You want your logo design to last 5, 10, 20 years.

When you have a logo that doesn’t portray your business authentically or isn't a SMART logo, it can feel embarrassing to hand over your business card or send people to your website and you may be attracting clients who are not the right fit for you or your business.

Strategic branding and strong visuals is the answer.

Do you need a logo to get your service-based business noticed?

Do you need to update your branding to better reflect your business?

Does your visual marketing need a cohesive brand to pull it all together?

I'll work with you to create a logo that you feel proud of, that you feel excited to use and helps you move forward with your business

Over my 20 years in the design industry I have worked with a plethora of small businesses and helped them get their branding on track. I’m here to partner with you long-term and support you throughout your business journey.

View my logo design portfolio

Once you have your new logo design

Your visual marketing will be completely cohesive and stand out miles away.

People will recognise your brand straight away and seek you out to work with.

You will be proud and confident when showcasing your business.

Your new brand and logo will embolden you to move forward with your business and feel proud to send people to your website or hand over your business card.

You’ll no longer make excuses or be worried about how others perceive your brand.